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Main Programs

This is where the real action happens. We've packed the schedule with live competitions, hands-on workshops, and endless tastings to make sure every moment of your visit is filled with energy and inspiration.

Live Competitions & Awards

Baristas and pastry chefs go head to head for the title. Watch it live, then catch the winners on the Main Stage.

Taste Bars & Live Tastings

Trial stations sit across the floor, so you can sip and taste your way through hundreds of products before you commit to a supplier.

Hands-On Workshops

Short, practical classes on brewing, latte art, and running the bar. Bring questions, leave with something you can use on Monday.

Bean-to-Bar & Pastry Demos

Watch chocolatiers and pastry chefs work up close, from tempering to the finished plate, and pick up a few tricks along the way.

Taste Talks & Industry Panels

Founders and chefs share what actually worked for them: opening, scaling, and getting people through the door.

Business Matching & Networking

We match buyers with suppliers ahead of time, so the meetings you have are ones worth having.

Brand Activations & Pop-up Market

Hands-on brand spaces and a pop-up market where you can try new launches, buy on the spot, and take something home.